Strange Tony,
Our hospice's name is set for another change. It's our seventh name change and most arose from corporate buyouts. I thought the Gentiva name might return as it surfaced in a corporate office e-mail account.
The incomplete heart or odd shaped G above the Gentiva Hospice name symbolizes financial rapscallion and executive greed.
I find it strange that executives happily and repeatedly trash any brand loyalty our hospice earned in the community. It may not be a bad thing given how badly Humana, TPG and WCAS bled us of cash and trashed what was once nationally recognized hospice care.
A toast to our new incomplete heart, G for greed logo.
Anonymous
